EQR is located in Lasso, Ecuador at the foothills of the Cotopaxi Volcano.

The farms are located at an altitude of almost 10,000 ft and with a total extension of 140 acres.
The weather and height, have been the perfect conditions to grow outstanding roses with the brightest colors and great head sizes.


At EQR, we have been solely dedicated to the production and export of the finest fresh cut roses since 1994. Our main purpose is to produce and sell the best flowers available in the market under a strict and permanent control of every process maintaining quality every day throughout the year.

our product

We are able to offer our customers over 160 varieties of roses (many of them winners of International Awards), 22 varieties of Spray Roses and White Calla Lilies. The length of our roses could go from 40cm to 150cm.

Furthermore, we are constantly innovating in order to create something unique, like tinted roses, gliterry roses, bouquets, among others.


We are an innovative company that grows and sells high-quality flowers for a worldwide market.
We are inspired to produce flowers that arrive in perfect conditions and on time, fulfilling all the international and legal requirements, protecting the environment, and always committed to the well being of our employees as well as the entire community.





Our certifications guarantee the commitment EQR has with our collaborators and the environment, granting our roses with the highest production standards.

FlorEcuador certification increases the competitiveness of the product in the international market by providing added value that represents compliance with social and environmental standards.

The BASC certification raises physical safety standards to ensure a safe trade preventing the company from being involved in illegal activities.

Rainforest Alliance ensures high standards of the Sustainable Agriculture Network for the production of flowers, by promoting the ideals of conservation and social well being, basic to sustainable development.